General Manager: Seven Up Nigeria Jobs

Posted on :

7 Jul, 2009

Category :

Executive Mgt Jobs in Nigeria

sevenupAt Seven-Up, people are our prime movers. We believe they can create the organization of our dreams and steer its destiny. Our confidence in people has made us into what we are today and we are proud of their capability and have trust in their potential.  Seven Up is currently recruiting for a General Manager, to be reporting to the chief operations officer

Job Summary

  • Responsible and accountable for all line and staff activities within his Area which are required for effective manufacturing, sales and distribution of company products.
  • To produce an Annual Business Plan for his Area and after approval ensures effective implementation. Make sure that the key performance indicators as Budgeted are maintained or improved upon.
  • Provide the strategic leadership, team spirit and the drive to ensure achievement of company objectives across all reporting activities.

Specific Duties & Reponsibilities


  • Produce an Area Annual Sales and Marketing Plan in line with Corporate Objectives.
  • Ensure professional Sales Outlet, Route and Area management skills are maintained in order to meet Sales Volume Forecasts and Target.
  • Proactively monitor distribution centers to ensure efficient and adequate supply of finished goods and optimum deployment of transportation to facilitate distribution to customers.
  • Ensure that all Advertising, Promotional and other Marketing programmes are implemented in accordance with the plan.
  • Ensure that management systems are constantly reviewed to see that cash from sales are properly paid into the Company’s cashiers and that controls over cash and stocks at depots are regularly monitored.
  • To make sure that the MIS of reporting sales is maintained.
  • Prepare Performance Appraisal reports for those first line personnel who report direct


  • Produce an Annual Manufacturing Plan and Policy guidelines for the Area to drive the performance of key result areas of production activities and continually monitor the implementation.
  • To make sure that adequate Plant Performance Tracking Systems include key
  • Performance indicators as agreed and highlighted in the Revenue Budget.
  • Optimally make sure that manufacturing units improve on the standard efficiencies in terms of Machine efficiencies, material yields, labour and overhead costs versus budget.
  • To ensure that quality standards are maintained at all times and do not suffer in the quest for cost optimization.

Fleet Maintenance

  • Produce an Area Annual Fleet Maintenance Plan to include Revenue Operating Costs,
  • Preventive Maintenance Programmes and key cost control and cost reduction strategies.
  • Make sure that the Area Transport Chief Engineer gives maximum ‘Availability’ of the total Area Fleet of Trailers, Sales Vehicles and Fork lift Trucks is consistently in line with Budgeted Ratios.
  • To make sure that the cost-effective management of vehicle service and repairs is consistent with budgeted levels of costs for each category of unit.
  • That inventory levels and the mix of stocks of parts held in the area stores is consistent with everyday requirements to maintain vehicle availability, but not overstocked.
  • Adequate guidelines on preventive and corrective maintenance programmes are in  operation.
  • Provide accurate and timely reporting returns on a period basis including performance to budget, cost factor/indications by vehicle, cases carried, cost per case etc.

Engineering Servies

  • Plan and make sure that the implementation of Preventive Engineering Maintenance Schedules perform at efficient levels, in line with budgeted costs.
  • Monitor the condition of technical and plant equipment, initiate where necessary the replacement of production machinery and ensure the availability of the correct spare parts.
  • Whenever feasible review the production process and implement improvements.
  • Effectively manage the spare parts inventory, maintain the stock levels indicated, held in  Area stores and make sure the mix of stock values reflects ongoing demand.

Quality Assurance(Technical Services):

  • That the implementation of Quality Control and assurance policies and programmes are in line with established standards and specifications.To ensure that the Quality Control personnel are adequately supported in establishing and adhering to the latest quality standards and specifications.
  • Monitor materials usage at individual plants to make sure that any wastage and losses are minimal and not in excess of standards set.
  • Follow up with the Technical Services Manager on adherence to Industrial Safety and  hygiene regulations as laid down by management and external regulatory bodies.
  • Inspect sites regularly and ensure among others good housekeeping and sanitation practices and maintenance of the highest standard in operating procedures.

General Administration

  • With inputs from the first line reporting Managers, prepare consolidated budgets, the Annual Business Plan, Period Performance Statements and Management Information for the Area. The over-riding controls will the budget compliance and cost indicators.
  • Inaugurate a Plant Performance Tracking System which includes the key performance indicators covering manufacturing, engineering, quality assurance, manpower levels and financial adherence.
  • Liaise with HRM for recruitment, optimum placement and training of all staff and industrial relation procedures.
  • Ensure that all reporting systems are objective, accurate and timely.

Key Performace Indicators & Objectives


  • To make sure that sales activities of all Marketing Regions and Budget Centres are fully supported in meeting the volume forecasts and targets. That customer relationship are cemented and continue to be built upon. That all sales personnel are trained, motivated and given the correct leadership.
  • Efficiently manufacture company products for distribution and sale. Maximize efficiency of levels and activities of the Area inline with Budgets, or improve upon.
  • That Budget are met, performance levels on target, costs carefully monitored and reporting systems accurate and on time.


Sales & Marketing:

  • Sales personnel meet their Targets or Forecasts.
  • Market awareness and intelligence is on a formal and regular basis.
  • The ‘Cooler Programme’ is supported and controlled.
  • Selling expenses are on/better than budget.
  • Ensure that management systems are constantly reviewed to see that cash from sales are properly paid into the company’s cashiers and that controls over cash and stock at depots are regularly monitored.
  • To make sure that the MIS of reporting sales is maintained.
  • Marketing spend is in line with budget and enhancing brand equity.


  • Production output meets the planned sales volume.
  • All machine efficiencies are on standard.
  • All material usage yields are on standard.
  • Manpower costs are on/better than budget.
  • Other overhead costs are on/better than budget.
  • Quality assurance levels are on specification.

Fleet Maintenance:

  • Availability factor, ‘vehicles in working order’ is on standard for all categories.
  • The cost of repairs and maintenance is on/better than budget.
  • The value of spare parts in store is kept at a workable minimum level and that the mix of parts is the right balance.

Engineering Services:

  • A pre-planned preventive maintenance programme, part of the business plan is on budget for costs.
  • Repair/down time due to machinery fault is kept to a minimum, but reported regularly.
  • Operating costs are on/better than budget.
  • The value of spare parts in store is kept at a workable minimum level and that the mix of parts is the right balance.

Quality Assurance:

  1. That standards of manufacture are on specification.
  2. That the level of complaints from the trade is monitored, investigated and reported.
  3. That inspections are made regularly on raw materials on receipt.
  4. That operating costs for the service is on/better than budget.

Work Guides & References

  • Annual Business Plan
  • Plant Operating Policy Manual
  • Annual Marketing Plans, including Sales Forecasts
  • Technical Services/Quality Assurance Manuals

Job Specifications

Minimum Education:

  • Degree in either Business Studies or Technical discipline.
  • An MBA would be an advantage.

Minimum Expereice

  • 10 years in either a large company or conglomerate, preferably in a FMCG industry.
  • Latterly in a senior management position.
  • The ideal candidate should have a strong character with demonstrated
  • Marketing/selling, financial and technical or manufacturing experience in senior management grades.

Skills & Attributes

  • Sales and Marketing Management
  • Manufacturing operations management
  • Financial training and awareness
  • Strong interpersonal and communication skills
  • Strong planning skills
  • Good analytical abilities
  • Organizational abilities
  • Strong general management skills

How to Apply

Interested and Qualified applicants should forward their application and cv/resume to: [email protected]

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