RS Hunter Limited Recruiting Head, Public Relations

Posted on :

26 Jun, 2012

Category :

Public Relations Jobs in Nigeria

Job Purpose:

Build and sustain positive brand reputation & company image, managing stakeholders’ expectations (Staff, the Media, Regulators, Government, etc) and providing support for marketing & sales activities as well as generating sales lead. Manage relationship with the media, Business Partners and third party Agencies and making the brand a more visible brand through increased share of voice, share of space and ultimately stimulating increased share of pocket.

Key Responsibilities:

Public Relations Strategy implementation:
• Assist in developing and implementing a Strategy for PR which will form part of the overall Divisional Strategy required for growing the Brand.
• Develop Regional PR Strategy &Programmes for the company in line with the recent changes in the Regional Structure.
• Act as adviser to the Director, Corporate Communications on the role of communication and PR in building and managing the reputation of the company.
• Implement Strategies for managing the company’s brand awareness and perception through the media.
• Lead the communication sub-group in the cross-functional team during crisis management.

Media Relationship Strategy & General Relationship Management:

• Develop strategies for managing relationships with the media.
• Supervise the management of the organisation’s relationship with the Media.
• Assist in managing strategic alliances with 3rd party organizations to leverage company’s activities.
• Ensure high visibility for the brand by ensuring media coverage for the company’s activities.
• Act as the organisation’s second line spokesman in responding to media enquiries and ensuring the company’s views are clearly expressed in news reports concerning the company.
• Liaise synergistically with other departments in projecting the company’s strategies, plans and objectives, in line with its vision, mission and values.

Consumer Affairs Management:

• Develop and implement an effective Consumer Affairs leveraging roadmap, providing high visibility for company’s products, services and promotions.
• Assist in developing PR initiatives to support every sponsorship property.
• Ensure PR mileage for the brands as part of the overall communication and perception management strategy.
• Plan PR campaign and leverage sponsored assets to create positive perception for the company.

PR Campaign Management:

• Ensure that all PR transactions, Agreements, and activities are processed and approved in accordance with the company Delegation of Authority and policies and procedures before committing the company.
• Ensure that all expenditure on PR are within budget and documented.
• Ensure team work and mutual cooperation by sharing information via meetings
• Coordinate Regional PR activities.
• Coordinate weekly PR reports or feedback to Management.
• Liaise with the company’s PR consultants for corporate communications purposes.
• Provide environmental monitoring, intelligence, analysis and feedback services to the Head, Corporate Communications.
• Advise on public speaking opportunities and assist in the preparation of speeches and presentations for same.

Public Affairs, Advocacy & Regulatory Communications:

• Provide communications support for key Regulatory activities.
• Liaise with Regulatory, understand company’s position on regulatory matters and provide media support for regulatory agenda including adoption of Mobile Number Portability, SIM Card Registration, etc.
• Assist in providing communications support for litigation and other legal issues.
• Provide media support for HR Employee Perception Management.

Digital Communications Management& New Media:

• Manage the analysis of social conversations and digital programs to determine if the organisation is reaching and engaging audiences in these fast-growing communities.
• Manage online communities and ensure publicity for company’s activities across digital platforms.
• Manage personal engagement with customers using relevant social media platforms.
• Ensure social conversations are positive and favourable to the brand.
• Identify and build relationship with opinion leaders, influential bloggers, etc.
• Manage crisis and clarify issues relating to the brand name, products, services, etc.

Reporting:

• Manage the collation of weekly media coverage reports.
• Manage environmental monitoring through print and electronic media scan.
• Manage and evaluate the effectiveness of communication Plan & Execution and reporting of results.
• Manage the review and evaluation of PR campaigns.

Publications management:

• Manage all company publications and corporate communications.
• Edit and produce relevant company magazines to keep staff & other stakeholders informed

Educational Qualifications &Functional / Technical Skills:

• A good degree in Mass Communication or social sciences, or any related field of study such as business or arts
• Membership of the Public Relations Institute (NIPR) is obligatory.
• Masters in Business Administration/Corporate Communications and
• Reputation Management or relevant discipline would be preferred

Relevant Experience (Type of experience and minimum number of years):

• A minimum of 7 years post-graduation experience, three of which must be in Public Relations in FMCG/Telecommunications Company
• Experience in journalism and Public Affairs highly desirable
• A very broad understanding of the Telecommunications/ cellular industry
• Proven track record of completing major PR Campaign planning process
• Wide-ranging contacts in the media and the public are crucial.

Other requirements (Behavioural etc.):

• Excellent leadership and communications skills
• Excellent flair for writing and public speaking
• Excellent media network and very deep knowledge of the media
• High ethical, moral and professional integrity
• Fluency in English at business level
• Personal business effectiveness
• Ability to travel locally and internationally at short notice
• Adaptable, accountable and passionate
• Ability to work under Pressure and for long hours
• Imaginative, creative and innovative
• Excellent interpersonal skills
• Passion for customers

Qualified candidates should send CVs to [email protected] indicating the position applied for


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