{"id":11264,"date":"2011-10-04T04:45:00","date_gmt":"2011-10-04T03:45:00","guid":{"rendered":"https:\/\/joblistnigeria.com\/?p=11264"},"modified":"2016-11-29T10:32:00","modified_gmt":"2016-11-29T09:32:00","slug":"brand-manager-harp-at-guinness-nigeria-plc","status":"publish","type":"post","link":"https:\/\/joblistnigeria.com\/brand-manager-harp-at-guinness-nigeria-plc.html","title":{"rendered":"Brand Manager (Harp) at Guinness Nigeria Plc"},"content":{"rendered":"

Guinness Nigeria Plc<\/strong>\u00a0(GNPLC) is one of the largest listed companies in Nigeria. It produces markets and sells alcoholic and non-alcoholic beverages in Nigeria. \u00a0It is a subsidiary of Diageo Plc, the global alcoholic drinks company.<\/p>\n

Job Title<\/strong>: Brand Manager – Harp
\nAutoReqId:\u00a028077BR
\nFunction:\u00a0Marketing
\nType of Job:\u00a0Full Time
\nReports to:\u00a0Marketing Manager, Lager & Malt Categories
\nLevel:\u00a0L5 (M1)
\nPurpose<\/strong>:
\nTo develop the long term strategy and implementation of the annual plan for the Harp Premium Lager and Satzenbrau Trademarks.<\/p>\n

Context & Dimensions<\/strong>:
\nGuinness Nigeria Plc is a strategically important market for Diageo and for the Global Lager Portfolio being one of the most competitive globally.<\/p>\n

This role is important to establishing Nigeria as the No 1 beer market globally.<\/p>\n

Top 3-5 Accountabilities<\/strong>:
\nAssist and support the Marketing Manager Lager to deliver the AOP growth aspirations in F12 and beyond.
\nDevelop and execute ambitious recruitment plans for Harp Lager and other brand initiatives to be the market leader in Lager in Nigeria within 24 months.
\nSupport & inspire the rest of the Brand Teams as well as collaboratively support the GNplc Customer Marketing team ensuring full adherence to DMC and Digital Code of Practice.
\nDevelop the annual Brand Media Plan for conventional & \u00a0non-conventional media and development of third party strategic partnerships.
\nLead the development & commercial implementation of annual Game Plan<\/p>\n

Qualifications<\/strong>:
\nUniversity degree in marketing \/ business or other related discipline preferred though not essential. Postgraduate Qualifications an advantage
\nProven experience of Beer Brand or Spirits Brand Management incl creative development and implementation (min 3-5 years).
\nAbility to work under own initiative \/ pro-active leadership
\nProven and strong Brand and Trade marketing experience (4-6 years)<\/p>\n

Key Experience<\/strong>:
\nExperienced level capability on all Marketing Functional capabilities
\nCan demonstrate excellent Commercial judgement & acumen.
\nExperience of working on National Activation platforms & understanding of Execution standards required for the demanding consumer.
\nIs experienced at managing key stakeholders nationally & internationally.<\/p>\n

Budget & cost control management<\/strong><\/p>\n

Flexible Working options:
\nInsufficient Brand Management experience in the Nigerian \/ Global Beer Markets.
\nApply for this Vacancy<\/p>\n","protected":false},"excerpt":{"rendered":"

Guinness Nigeria Plc\u00a0(GNPLC) is one of the largest listed companies in Nigeria. It produces markets and sells alcoholic and non-alcoholic beverages in Nigeria. \u00a0It is a subsidiary of Diageo Plc,…..<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[5,46],"tags":[185,711],"jetpack_publicize_connections":[],"yoast_head":"\nBrand Manager (Harp) at Guinness Nigeria Plc - Jobs in Nigeria<\/title>\n<meta name=\"description\" content=\"Guinness Nigeria Plc\u00a0(GNPLC) is one of the largest listed companies in Nigeria. 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