{"id":44675,"date":"2017-11-09T11:18:18","date_gmt":"2017-11-09T10:18:18","guid":{"rendered":"https:\/\/joblistnigeria.com\/?p=44675"},"modified":"2017-11-09T11:19:13","modified_gmt":"2017-11-09T10:19:13","slug":"walk-solutions-new-position-available","status":"publish","type":"post","link":"https:\/\/joblistnigeria.com\/walk-solutions-new-position-available.html","title":{"rendered":"Walk In Solutions New Position Available"},"content":{"rendered":"<p>Walk In Solutions, an MNC FMCG Company, is recruiting suitably qualified candidates to fill the position below:<\/p>\n<p><strong>Job Title:\u00a0Consumer and Market Insight Manager<br \/>\nLocation:<\/strong>\u00a0Lagos<br \/>\nReporting to: Head of Consumer &amp; Market Insights \u2013 Africa<br \/>\n<strong>Role Summary<\/strong><\/p>\n<ul>\n<li>This position plays a key role within organization to support launch of successful innovation, effectively market the brand, and support sales to drive growth in the marketplace.<\/li>\n<li>The CMI Manager leads consumer and marketplace understanding with shared accountability for business results.<\/li>\n<li>This includes ensuring that knowledge is integrated and synthesized into insights and translated into business recommendations.<\/li>\n<\/ul>\n<p><strong>Key Responsibilities<\/strong><\/p>\n<ul>\n<li>Direct the development and execution of research and provide insights and recommended action to support the brand . Areas of focus include New Products, existing product lines, Integrated Marketing\/Integrated Brand Campaigns, Advertising, Digital\/Social Media and Insight mining from social listening reports .<\/li>\n<li>Identify and bring on new suppliers and manage existing research supplier relationships. Ensure suppliers have a solid understand of brand, social mission, and consumers.<\/li>\n<li>Develop frameworks &amp; research to monitor brand performance across channels.<\/li>\n<li>Train, develop and mentor marketing team and others on research skills, tools and methods.<\/li>\n<li>Partner with Brand teams on innovation strategy and process. Ensure that innovation roadmap and products launched are based on solid consumer insights.<\/li>\n<li>Direct market insights to drive decisions for strongest potential markets to launch the brand. Ensure research insights are used to select opportunity markets and drive growth across regions.<\/li>\n<li>Provide salient consumer learnings to develop successful communication campaigns. Drive development of campaigns that resonate with consumers in partnership with Brand teams.<\/li>\n<li>Identify new research methods and suppliers to address business issues and ensure the brand stays on the cutting edge of innovation and research.<\/li>\n<li>Lead team in identification of future trends, new developments, brand performance and positioning to be used in strategic planning and decision-making.<\/li>\n<\/ul>\n<p><strong>Role Interaction<\/strong><br \/>\nThe incumbent will be required to interact with cross functional teams and external vendors to build synergy on delivery of the product.<br \/>\nInternal:<\/p>\n<ul>\n<li>Brand Marketing team<\/li>\n<li>Sales &amp; Trade marketing<\/li>\n<li>Research &amp; Development<\/li>\n<li>Finance<\/li>\n<li>Supply Chain<\/li>\n<li>Design &amp; innovation<\/li>\n<\/ul>\n<p>External:<\/p>\n<ul>\n<li>Research Agencies<\/li>\n<li>End Consumers<\/li>\n<\/ul>\n<p><strong>Experience Required<\/strong><\/p>\n<ul>\n<li>Demonstrated high performance, 7+ years of relevant consumer\/market research (concept tests, product tests, tracking, copy testing, brand image, etc.).<\/li>\n<li>Preferably should have worked with an FMCG company or should have worked with research agencies .<\/li>\n<li>Have experience of both Quantitative and Qualitative research ( Primarily Quantitative research)<\/li>\n<\/ul>\n<p><strong>How to Apply<\/strong><br \/>\nInterested and qualified candidates should:<br \/>\n<a href=\"https:\/\/www.linkedin.com\/jobs\/view\/456799379\/?recommendedFlavor=true&amp;refId=3922180031510149687005&amp;trk=d_flagship3_search_srp_jobs&amp;lipi=urn%3Ali%3Apage%3Ad_flagship3_search_srp_jobs%3B3bdhGZVXQ0OV5ikHFCF89A%3D%3D&amp;licu=urn%3Ali%3Acontrol%3Ad_flagship3_search_srp_jobs-A_jobssearch_job_result_click\" target=\"_blank\" rel=\"noopener\"><strong>Click here to Apply<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Walk In Solutions, an MNC FMCG Company, is recruiting suitably qualified candidates to fill the position below: Job Title:\u00a0Consumer and Market Insight Manager Location:\u00a0Lagos Reporting to: Head of Consumer &amp;&#8230;..<\/p>\n","protected":false},"author":10164,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[43],"tags":[],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - 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