Loopify360 is an all-in-one digital marketing platform for startups and SMEs. Loopify is at the forefront of redefining marketing and sales for businesses in Africa and beyond. Leveraging cutting-edge AI and Machine Learning technologies, we specialise in building a suite of solutions and tools, including creator marketing and advertising products, for businesses to acquire and retain customers at scale and ultimately drive revenue. We are recruiting to fill the position below:
Job Title: Growth Marketer
Location: Nigeria, Remote
Employment Type: Full-time
- As a Growth Marketer at Loopify, you will play a pivotal role in shaping the future of our products and driving the success of our customers. Join us as we pave the way for innovation, pushing boundaries and setting new standards in the realm of digital marketing.
- We are seeking a results-driven and creative Growth Marketer to spearhead our marketing efforts and drive customer acquisition, engagement, and retention.
- The ideal candidate will possess a deep understanding of digital marketing channels, data analytics, and the ability to implement growth strategies that resonate with our target audience. As a Growth Marketer, you will play a pivotal role in shaping the company’s growth trajectory and helping businesses achieve their marketing objectives.
- Collaborate with cross-functional teams to define and execute innovative growth strategies that align with the company’s goals and market trends.
- Identify opportunities for user acquisition, engagement, and retention through data analysis and market research.
- Conduct competitive analysis to stay informed about industry trends and emerging technologies.
- Manage and optimise digital marketing campaigns across various channels, including social media, email, SEM, SEO, and content marketing.
- Develop and implement compelling and targeted content that resonates with our audience, and oversee its distribution across appropriate platforms.
- Utilise A/B testing and other experimentation techniques to refine marketing strategies and improve campaign performance.
Data Analysis and Insights:
- Implement data-driven decision-making processes by analysing key metrics and translating insights into actionable strategies.
- Regularly track and report on the performance of marketing campaigns, providing recommendations for optimisation and improvement.
- Leverage marketing analytics tools to monitor user behaviour, conversion rates, and other relevant KPIs.
Experimentation and Innovation:
- Stay at the forefront of marketing trends, emerging technologies, and growth hacking techniques.
- Foster a culture of experimentation and innovation within the marketing team, driving continuous improvement.
- Bachelor’s Degree in Marketing, Business, or a related field (Master’s degree is a plus).
- Proven experience (3+ years) in growth marketing, digital marketing, or a related role within the technology or SaaS industry.
- Exceptional creativity and the ability to think outside the box to develop innovative marketing strategies.
- Excellent communication skills, both written and verbal.
- Strong project management skills and the ability to prioritise and manage multiple initiatives simultaneously.
- Passion for staying updated with industry trends and emerging technologies.
- Strong understanding of digital marketing channels, including social media, email marketing, SEO, SEM, content marketing, and influencer partnerships.
- Proficiency in using marketing analytics tools (e.g., Google Analytics, Mixpanel, HubSpot) to analyse data and drive insights.
- Experience with A/B testing and data-driven decision-making.
N150,000 – N300,000 / month.
- Competitive/negotiable salary.
- Collaborative and inclusive work environment.
- Opportunities for professional development and growth.
- Flexible work hours and remote work options.
Interested and qualified candidates should:
Application Deadline: 30 September, 2023
- Join us and be a key player in revolutionising the marketing tech landscape. Apply now to embark on an exciting journey of innovation and impact!
- Please submit your resume and portfolio (if applicable). Applications without these documents will not be considered