Konga is a leading player in the Nigerian ecommerce space, with over a thousand (1000) employees across the country, over 30 offline retail stores and many growing business subsidiaries such as KongaPay, Konga Travels and Tours, Konga Express etc.
We are searching for a talented and smart individual with a passion for the Ecommerce to function in the capacity below:
Job Title: Digital Marketing Lead
Location: Lagos, Nigeria
Type: Full Time
Job Category: Manager Level
Reports to: Head of Marketing
Job Profile:
- The ideal candidate should be responsible for developing, implementing and managing marketing campaigns that promote the company and its products and/or services.
- He or she shall play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
Professional Skills & Qualifications Required:
- Leadership skills with the ability to set and prioritize goals
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Experience with A/B and multivariate experiments
- Experience in optimizing landing pages and user funnels
- Proven working experience in digital marketing
The ideal candidate will be responsible for:
- Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Evaluate emerging technologies.
- Provide thought leadership and perspective for adoption where appropriate
Why work with Konga?
- A unique opportunity to work in a fast paced, structured and technologically driven environment
- The opportunity to become part of a highly professional and dynamic team growing the ecommerce space in Nigeria
- An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders for our fast growing businesses.
To Apply:
Interested and qualified candidates should forward their updated CV (MS Word Doc and/or pdf formats) to: [email protected] using “Digital Marketing Lead” as the subject of the mail.
Application Deadline: 19th December, 2021.